Monday, May 18, 2020

Interview Essay - David Redding - 798 Words

Interview Essay - David Redding David Redding was born on June 20, 1919, in Minneapolis, Minnesota. He received his Bachelor of Arts degree from UCLA, and his Ph.D. from Columbia University. He has three sons who live in Northern California. David began his career as a researcher, and then became an accountant, working to help less developed countries. He was married 17 years to his first wife before it ended in a divorce. He is happily remarried and has been for the last 9 years. What is your definition of happiness? To enjoy the good aspects of people, enjoy living, family and friends. Dont get hung up on the bad things in life. You must get through the downfalls in life because if you dont they will just bring you down with†¦show more content†¦My parents gave me their attention and love. How do you think your childhood affected your personality? A happy and positive childhood gave me the self-confidence to succeed later in life. What role did education play in you life? After being in the military and early into a career, I realized that education would play a vital role in my life. Would you share a fond memory of your family? I have many fond memories of my family but I couldnt possibly limit it to one. What in life are you most proud of? Achieving an active and decent life. Is there anything you have not done that you wish to do? No, just to continue with a reasonable life. If you could change one thing, would you and what? I dont think there is anything I would change. Is there a relationship between love and happiness? Yes, there definitely is a relationship, however you can also be happy without love in your life. But you must love yourself and have friends and family that care about you. What relationships contribute to your happiness? Friends, family and spouse have a huge impact on my sense of happiness. Is it really better to have loved and lost than to have never loved at all? Yes, it is better to have loved and lost than to have never loved at all. But, just because you have lost love doesnt mean you cannot find love again. What was the most difficult time in your life and how did you get through it? You have so many difficultShow MoreRelated The Death of the ‘Authorlessness Theory’? Essay6470 Words   |  26 Pagestraditionally used† (15). Upon the completion of The Dinner Party, she writes, â€Å"When I began working on The Dinner Party, I had no idea that it would take five years and so many people to realize my conception† (19). Throughout her companion text, interviews with artists who worked on the project (along with Chicago’s written text) reinforce her as the author of The Dinner Party. Since Judy Chicago is the author of The Dinner Party according the dictionary definition of the term, what

Wednesday, May 13, 2020

Which Covenant Of The Bible Is The Best - 2110 Words

Which Covenant In The Bible Is The Best? Seven covenants, one is the best, and 6 are from the same time era. So which is the best? Or you might ask what is a covenant? The first is about the first two people, the second about Noahs arc, then the third is about land. Then the fifth is the Palestinian which is connected to the fourth which is about Moses who had an important job to save his people, when the fifth is about David and us becoming Gods Children. These are all happen B.C. and these are where God makes his law, which is that we as catholic, who believe in Him shall respect the earth, as well as every living thing on it. This is said in Exodus 19:5 â€Å"obey my voice to keep this covenant.† The new covenant is the best covenant in the bible because it is about Jesus, as well it is about how God sacrificed Jesus for our freedom, which then made our death the way that will completely free us of sin. What is a Covenant? A covenant is an agreement that is made between two or more people. Covenants can be in different forms or place it can be in the law, or in the bible. In the states they use covenants in their law and that usually have to do with land. Then in the bible the covenants are agreements that are always made with God and the Ancient Israelites, and God promises them something. In the bible, there are two different types of covenants; conditional and unconditional. A conditional covenant is where both of the parties have to do something in order for theShow MoreRelatedHebrews : The Son Of God1748 Words   |  7 PagesSpirit. In this New Covenant, those who accept Jesus as their Lord and Savior are forgiven for the sins they have yet to commit. Due to persecution, the second generation of Christians became tempted to go back to their Jewish ways, the teachings of the Old Covenant. The book of Hebrews was written by an unknown author. It was written to Rome to remind the people that Jesus Christ, is Superior to every aspect of the Old Covenant. Therefore Christians must be faithful in the New Covenant. Throughout theRead MoreThe Bible And The New Testament1507 Words   |  7 PagesThe Bible – from Genesis to Revelation The Bible is one book that has one grand author. It was written by humans over a period of approximately 2000 years. It is comprised of 66 different books, all with one main theme, that everlasting life comes through one’s faith in God and by obeying God’s rules. This theme is the central part of all 66 books, from Genesis to Revelation. (Sostre 2015) The Bible is divided into two main sections; the Old Testament and the New Testament. The Old Testament beginsRead MoreThe Old Testament And New Testament1704 Words   |  7 Pagesfaithfulness, loving nature, and kindness of God. Most times people are dissuaded from reading the Old Testament books because they assume God is mean and harsh within those pages, but that simply isn’t the truth. God is revealed in every story in the Bible – Old Testament and New Testament. The Old Testament is a foundation of one s understanding of God and His purpose for the world. It contains the story of creation and original intent for the world. Eden was a place of complete communion with TheRead MoreAbrahamic Covenant of Grace Essay1231 Words   |  5 PagesCOVENANT OF GRACE The New Testament portion of the Bible is widely accepted as the book of hope, grace, love and forgiveness. However, the Old Testament also provides evidence of God’s grace and love for his people. Richard Dawkins opposes this view of the Old Testament God .Richard Dawkins in his book, The God of Delusion states that the God of the Old Testament is a God who is unjust, unforgiving, and vindictive amongst many other negative human nature attributes. Richard Dawkins view of GodRead MoreThe Bible Talks About Perfection And Spiritual Maturity1377 Words   |  6 Pagesit to that level of perfection? The Bible talks about perfection in many ways. Most of the time it is used in the form of a human’s spiritual maturity. Humans will never reach perfect perfection until they get to heaven. While we are still here on earth, we are continually striving for another meaning of the word perfect, which is the perfection that God has, actual perfection. As long as we are trying t o have the best maturity possible, we will get the best that God has for us while we are onRead More1. Overview Of The Theology Of The Pentateuch.. Theology1422 Words   |  6 Pageswhat is the Pentateuch teaching us about God today. The Pentateuch is another name for the Torah, which consists of the first five books of the Biblical canon. Studying the theological vision contained within the Pentateuch is crucial to scholars since it is this vision that shapes the principal form of this work. Further, the foundation for the theology of God is set forth in the rest of the Bible. One can read numerous intricate, complex stories as concern our Creator, however there is not oneRead MoreProphets1005 Words   |  5 PagesTo many Christians the Prophets are seen as being predictors of the Messiah, but it can be argued that one can take any tidbit of information from a source (not just the bible) and use it, whether within context or out of context, to support one’s argument. In my opinion, as far as the prophets are concerned, just because the prophets seem to predict the coming of the Messiah because of the parallels that have been drawn between the books of the prophets and the New Testament does not necessarilyRead MoreThe World s Beginning God1673 Words   |  7 Pageslost communion humanity once had with the Father. The Noahic Covenant established his commitment to creation, specifically humanity. The Abrahamic Covenant shows that God’s promises ask for something in return, but are ultimately not conditional on the humans involved. The Davidic Covenant establishes the line for the coming messiah, and models the rise of the coming king. The Mosaic Covenant shows the need salvation. Finally the New covenant is God final promise, to wash away all sins. The Old TestamentRead MoreSuccessful For Long Term Benefits Or Failures For The Organization923 Words   |  4 Pagesdevelop relationships and without that trust is hard to find and maintain. The covenant leader is more of an asset to an organization as they put the organization first they are not out to feed their egos or to make themselves famous or the center of any attention. They derive their beliefs from a biblical perspective in the sense of the traits they have and show to others. They put the organization and what is best for it as far as long terms goals first rather than what it can do for them personallyRead MoreEssay941 Words   |  4 Pages Throughout the Bible, it speaks about wisdom and diligence. Along with wisdom and diligence, laziness comes into play. Since we live in a fallen world, we can not have wisdom and diligence without laziness. If we did not have laziness, then we would be living in a world that is more perfect in reality. As Christians, we are blessed by having Gods word, so that we can apply the knowledge found in the Bible. On the other hand, non-believers have no such thing as the bible; thus, they try to correct

Wednesday, May 6, 2020

Budget And Policy Paper - 1597 Words

Budget and Policy Paper War on Drugs Bridget Brown, Shaketra Jones, Matt Anderson, Jerry Carter, and Lisa Rivers CJA/464 Matthew Kite October 20, 2014 More than 45 years ago President Richard Nixon announced and declared the nation is at war, that war was the War on Drugs. Nancy Reagan campaigned heavily in the fight against drug use as well; her fight was that of teaching young children the slogan of â€Å"Just Say No†. The goals of the criminal justice system in the war on drugs have been a never ending fight against the sale of illicit drugs and that of combating drug abuse. We will discuss the increased resources spent on law enforcement and rehabilitation while making an attempt in understanding†¦show more content†¦The crimes of the drug trade cause communities to fall apart and increase in crime. The war on drugs has been a past, present, and future battle. Stopping the flow of drugs into communities is becoming harder. The funds are low and are not leading to enough options to prevent this problem. The factors to stop this have always been in place. Specific information communicated from departments and othe r law enforcement agencies will probably help slow down the influx of the drug trade. One recommendation from my readings to ease crime of drug trafficking is more drug treatment facilities. The bigger cities within in America have drug treatment facilities, but they cost. Only the people who can afford the treatments go to the facilities. Border control is another recommendation that address the war on drugs. The reason is terrorism supplied by money, and the money is supplied by drug sales from drug trafficking. Drug trafficking is connected to many other crimes besides terrorism, crimes like money laundering and murder. The ineffective things are throwing money at the war on drugs. Budgetary and financial issues are centered on drug enforcement. The many other countries that make up Central Asia lack the funds to create a law enforcement task force that would enforce only on their borders. Tajikistan is the only country in Central Asia that has a drug task force, but the United N ations funds it. The treatment for people with drug abuse is underShow MoreRelatedVolume, Risk, and Price Variance715 Words   |  3 PagesBudgeting The main principle of the capital budget is to channel the total distribution of state expenditures for public services. To present the greatest possible outline of current and planned capital investments and assure state governments’ ability to borrow will not increase nor decrease. This paper will discuss how the debt capacity of state is established and then discuss and assess the effect of repaying or reorganizing current debt commitment. This paper will also discuss different funding substitutesRead MoreImpact of Budget Deficit Policy1328 Words   |  6 PagesWith an outline development goal who will achieved through the policy of macro economy is in order to reach the level of unemployment is low gainful price stability, economic growth as expected and distribution income it equal. To achieve development goal the government allocated to finance through budget state that are arranged every year. One of the fiscal policies implemented that related to the budget is a budget deficit, a policy which the state revenues are less than the state expenditure.Read MoreThe United States Of America Ranks Twenty-Three In Science,1098 Words   |  5 Pagesconsequently, it shows the governments lack of interest of the education of the youth of Americans. This policy paper will cover the past, present, and what might be the future of education policies in America. Firstly, the paper will cover the moment when the United States government saw the necessity of creating a Department of Education. This department will primarily be focused on making policies regarding education. In continuation, this essay will discuss the creation of the Department of HealthRead MoreM. Rivlin s Efforts Establishing The Congressional Budget Office1159 Words   |  5 PagesThis paper will discuss Alice M. Rivlin’s efforts establishing the Congressional Budget Office (CBO). It will detail the major players, including Rivlin and explain what CBO’s sources of power. This paper will also discuss what stance Rivlin should take regarding political patronage and how she should manage the situation. Finally, this paper will address which organizational structure she should adopt for CBO using the framework of five determinants of organizational str ucture. The CongressionalRead MoreKenya’s Budget Making Process.1537 Words   |  7 PagesDiscuss comprehensively with relevant examples Kenya’s budget making process. A budget is a financial plan and a list of all planned expenses and revenues. It is a plan for saving, borrowing and spending. In summary, the purpose of budgeting is to: †¢ Provide a forecast of revenues and expenditures, that is, construct a model of how our business might perform financially if certain strategies, events and plans are carried out. †¢ Enable the actual financial operation of the business to be measuredRead MorePad 505 Assignment 2 the Capital Budget Essay1724 Words   |  7 PagesPAD 505 ASSIGNMENT 2 THE CAPITAL BUDGET To purchase this visit here: http://www.activitymode.com/product/pad-505-assignment-2-the-capital-budget/ Contact us at: SUPPORT@ACTIVITYMODE.COM PAD 505 ASSIGNMENT 2 THE CAPITAL BUDGET Due Week 6 and worth 280 points Refer the Scenario for Assignments 1–5. Forecast salaries, revenue estimating, and prepare the capital budget. Using the budget from the selected agency, write a five to six (5-6) page paper in which you: 1. Analyze the agency’sRead MoreEssay On Fuel Tax877 Words   |  4 Pages [setcounter] (-- removed HTML --) \setcounter{page}{1} (-- removed HTML --) Summary The paper looks at the effect of fuel taxes relative to a quota system to mitigate the negative externalities of passenger vehicles in China. The question is relevant, as China is the worlds largest car market and is starting to adopt corrective policies. Empirical investigation of the effect of such policies on a growing market should be a priority for research. The authors first retrieve the short-runRead MoreThe Affect of Political Instability and Inflation on Pakistan1438 Words   |  6 PagesThis paper issued by the State Bank of Pakistan talks about the affect of Political Instability and Inflation on our country. Pakistan since independence has been a victim of political instability ranging from political dismissals, cabinet changes or assassinations. This instability has had an adverse affect on our policy formulation, implementation and effectiveness in terms of economic stabilization. Due to an unstable political environment we are unable to implement a set of consistent and coherentRead MoreAnswers to End-of-Chapter Questions1484 Words   |  6 Pagessame money can often partially satisfy both motives. 14-4 The four elements in a firm’s credit policy are (1) credit standards, (2) credit period, (3) discount policy, and (4) collection policy. The firm is not required to accept the credit policies employed by its competition, but the optimal credit policy cannot be determined without considering com ¬petitors’ credit policies. A firm’s credit policy has an important influence on its volume of sales, and thus on its profitability. 14-10 PeopleRead MoreUniversity of Phoenix Corporate Finance Syllabus1329 Words   |  6 Pages capital budgets, and long-term financing. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly

To Drill or Not to Drill Free Essays

To drill or not to drill; I say not to drill. Americans need to not be dependant on any other person for their energy usage. We moved to this beautiful country to assert our independence and yet we feel we have to bow down to other countries for what we need. We will write a custom essay sample on To Drill or Not to Drill or any similar topic only for you Order Now I feel we should find other ways to get our fuel like ethanol. We can make our own fuel and even if it cost more we no longer have to fight for our fuel. We can make our ethanol from corn husk and not the actual kernel so it would not interfere with the increase of food prices. To many people ethanol is the choice and I agree. There are other ways to get energy by solar and wind and water but they are not as popular and are more costly. Although, when used with the ethanol we can reduce greatly our dependence on other countries: which is what we should be doing. Solar energy is getting our energy from the sun. Solar powered businesses are one way we can help. Wind mills supply energy as well. Also, nuclear plants are another way to supply energy but it is not a popular way. I feel strongly against drilling for oil in Alaska and depleting our fossil fuels. Not only do we disturb nature and its inhabitants but we need to find a better way to supply our energy needs. I know I am being biased and I am unsure how to change my opinion to see the other side for I feel we as Americans run on greed so many times and jump into what we need now and do not look at what the effects will be farther in the future. I need to look more closely at both sides of the picture but right now the cost of fuel is so much Americans are having to choose between milk for their children or gasoline to get to work. Maybe more people should go back to horse and buggies or ride a bike to work. How to cite To Drill or Not to Drill, Essay examples

The Jungle (1334 words) Essay Example For Students

The Jungle (1334 words) Essay The JungleThe book I read was The Jungle by Upton Sinclair. This story is both fact, and fiction. The true part about it is the meat packing part. The fiction part, I don’t know, I don’t know if Jurgis was real or not. The story opens with the feast at Jurgis and Ona’s wedding in America, but soon flashes back to the time before they left Lithuania. Jurgis met Ona at a horse fair, and fell in love with her. Unfortunately, they were too poor to have a wedding, since Ona’s father just died. In the hopes of finding freedom and fortune, they left for America, bringing many members of Ona’s family with them. After arriving in America, they are taken to Packingtown to find work. Packingtown is a section of Chicago where the meat packing industry is centralized. They take a tour of the plant, and see the unbelievable efficiency and speed at which hogs and cattle are butchered, cooked, packed, and shipped. In Packingtown, no part of the animal is wasted. The tour guide specifically says â€Å"They use everything about the hog except the squeal,† (The Jungle, page 38). Jurgis’s brawny build quickly gets him a job on the cattle killing beds. The other members of the family soon find jobs, except for the children. They are put into school. At first, Jurgis is happy with his job and America, but he soon learns that America is plagued by corruption, dishonesty, and bribery. He is forced to work at high speeds for long hours with low pay, and so is the rest of the family. He is cheated out of his money several times. The children must leave school and go to work to help the family survive. This means they will never receive the education they need to rise above this. Ona is not permitted to take a holiday, even for her own wedding. After the birth of her first son, Antanas, Ona soon becomes pregnant again. She becomes very upset, but will not tell Jurgis why. After she fails to come home one night, Jurgis confronts her. She breaks into tears and tells Jurgis that a foreman named Connor has forced a sexual relationship on her. Jurgis curses her and runs off to find Connor. After beating Connor to a pulp, Jurgis is sent to jail for thirty days. The judge refuses to listen to Jurgis’s story seriously. When Jurgis is released, he finds that his family has moved to an even poorer neighborhood, and Ona is in labor at that very moment. Neither the baby, nor Ona, who went into labor two months early, survive. Jurgis pulls himself together for the sake of Antanas and gets a job. When Antanas drowns in the mud-filled street, Jurgis gives up on Packingtown and his family. He hops aboard a passing train, and leaves Chicago. Jurgis enjoys a â€Å"hobo† life, wandering across the country. When winter comes, he is forced to return to Chicago. He gets into a fight in a bar and is sent to jail. In jail, he meets Jack Duane, an experienced criminal. After being freed from jail, Jurgis and Duane team up in a luxurious, but risky life of crime. Jurgis learns about the connections between criminals, police, politics, and big business. He becomes a member of this complex network and moves into politics. He runs into Connor again, and beats him to a pulp a second time. Connor’s politicalconnections cause Jurgis to lose all his acquired profit. Jurgis is back to wandering the streets. To keep warm, Jurgis walks into a Socialist meeting. After the meeting, he is introduced to a man named Ostrinski, who teaches Jurgis about Socialism. Jurgis agrees completely with the political party’s ideals, and becomes an active member. As the story ends, the results of an election are being received. The novel concludes on a positive note, showing that the Socialist party made significant progress all across the country. .ubfad4e85d34e942004cffada4ea13a36 , .ubfad4e85d34e942004cffada4ea13a36 .postImageUrl , .ubfad4e85d34e942004cffada4ea13a36 .centered-text-area { min-height: 80px; position: relative; } .ubfad4e85d34e942004cffada4ea13a36 , .ubfad4e85d34e942004cffada4ea13a36:hover , .ubfad4e85d34e942004cffada4ea13a36:visited , .ubfad4e85d34e942004cffada4ea13a36:active { border:0!important; } .ubfad4e85d34e942004cffada4ea13a36 .clearfix:after { content: ""; display: table; clear: both; } .ubfad4e85d34e942004cffada4ea13a36 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ubfad4e85d34e942004cffada4ea13a36:active , .ubfad4e85d34e942004cffada4ea13a36:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ubfad4e85d34e942004cffada4ea13a36 .centered-text-area { width: 100%; position: relative ; } .ubfad4e85d34e942004cffada4ea13a36 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ubfad4e85d34e942004cffada4ea13a36 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ubfad4e85d34e942004cffada4ea13a36 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ubfad4e85d34e942004cffada4ea13a36:hover .ctaButton { background-color: #34495E!important; } .ubfad4e85d34e942004cffada4ea13a36 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ubfad4e85d34e942004cffada4ea13a36 .ubfad4e85d34e942004cffada4ea13a36-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ubfad4e85d34e942004cffada4ea13a36:after { content: ""; display: block; clear: both; } READ: American industrial revolution EssayThis book describes the horrors of the meat packing industry in great detail. People were forced to work from before sunrise to after sunset. In the meat preserving plants, the floors were never dry. The workers would catch horrible foot diseases, causing them to loose toes andeventually entire legs. The butchers would be forced to move at a blinding pace, often cutting themselves and others. They would still have to work though, or loose their job. Often, the wounds would become infected, and the butcher would die of blood poisoning. The book discusses all the things that were being shipped out to the civilized world as â€Å"meat†. Sausages were not really made of sausage meat. They were mostly composed of â€Å"potato flour†; an odorless and tasteless potato extract with almost no food value. There were the cattle that had been fed â€Å"whiskey malt†; the refuse of breweries. These animals would become â€Å"steerly†, or covered with boils. â€Å"It was a nasty job killing these, for when you plunged you knife into them they would burst and splash foul-smelling stuff in your face,† (The Jungle, page 99). According to law, diseased meat could not be sold out of the state. However, there were no laws restricting it’s sale inside the state. As a result, the tuberculosis-infected hog meat never left Packingtown. It was sold to the meat workers at inflated prices. There are many characters in The Jungle. These characters vary widely in their professions, social status, and economic status. The main character in the novel is a Lithuanian named Jurgis Rudkus. I think he was an O.K. guy, but in the end, I can see what he did. His wife is Ona Lukoszaite, also a Lithuanian. I thought she did the right thing, about the problems with Connor. They have a son named Antanas. Mike Scully is a powerful political leader in Packingtown. Phil Connor is a foreman in Packingtown, â€Å"politically connected† (through Scully), and a man who causes much trouble for Jurgis. I didn’t like him because of what he did to Ona. Jack Duane is an experienced and educated criminal who is also â€Å"politically connected†. The entire book was meaningful to me. The thing that was meaningful in a bad way was the Packingtown its self. Another thing that shocked me while reading the novel was the cruelty to animals. The animals were packed in freight cars, and shipped across the country. Many of them died on the trip. Once reaching Packingtown, each hog had a chain fastened around its leg, was hoisted into the air, and carried into a room where its throat was slit. When the cattle reached Packingtown, they were stunned by electric shock, and dropped onto a conveyor belt, where a man with a sledgehammer pierced their skulls. These animals existed in very poor conditions, especially the â€Å"steerly† cattle that developed boils. Despite the cruel conditions, the anti-American sentiment, and the one-sided views, the novel was well-written. Upton Sinclair did an excellent job of describing the massive organization and efficiency of Packingtown. It is clear that he despised Packingtown, for being a center of Capitalism and for its working conditions, but he was impressed with it. Packingtown slaughtered, processed, packed, and shipped hundreds of thousands of cattle and hogs every day. It ran twenty-four hours a day, seven days a week, and never stopped. Even during holidays and during union strikes, Packingtown still ran at full speed. Now that I have read The Jungle, I am amazed that our country survived to be the world superpower it is today. I am even more amazed that we did not all die from eating food made in such poor conditions. The novel did not persuade me to become a Socialist, but I did consider a vegetarian lifestyle. Nevertheless, I think it was a book everyone should read.. The EndEnglish Essays

Monday, May 4, 2020

Marketing Strategies faced by Pepsi Co-Free-Samples for Students

Question: Evaluate the Marketing Strategies facing the Marketers of the Pepsi Co Company. Answer: Introduction The purpose of this assignment is to provide an overview about the marketing mix and evaluate the marketing strategies facing the marketers of the Pepsi co Company. The application of 8P marketing mix on one of the product offerings of Pepsi is discussed in this report. PepsiCo Inc is one of the biggest American multinational beverage corporation headquartered in New York. The organizations beverage portfolio provides several choices to their customers and hence drives enhancement in productivity as well as new capabilities. Their product portfolio includes near about 22 brands, which in turn generates around $1 billion in annual retail sales. In fact, their product brand is available across the globe. The purpose of this company is to create healthier relationship between customer and product while continuing to expand their business. The marketing mix signifies the set of varied marketing tools that the entity utilizes for pursuing its objectives of marketing. The firm uses it as s trategic tool for formulating development plan as well as promotion of their product (Armstrong et al., 2015). 8p marketing mix aids the firm to review their business problem that affects their marketing strategy of the commodities. In addition, this kind of marketing mix also helps this company to realize the synergy and dynamics, which are included among some of the vital elements. This study also focuses on the contemporary issues that affect the marketing strategy of this organization. The last section of the study focuses on the recommendations for aiding Pepsi co to face these issues. 8p marketing mix concept 8P marketing mix signifies the model that aid to assess the business marketing strategy through some approaches. It is basically flexible for adapting all kinds of business selling goods and service as well as involving the role of customer service (Baker Saren, 2016). This kind of marketing mix is also taken into account as significant framework that aids the firm to analyze their competitors and plan their strategy based on this. The components of this 8P marketing mix involves- Product-One of the core value of the marketing effort is the good that the company produces based on the target customers. Most of the firms apply product testing method before launching the product in the market. The main reason behind adoption of this method is to attain trust of the customer and achieve success in the marketplace (Baker, 2014). This testing thereby facilitates them to make important decisions regarding the product such as designing, giving brand names, packaging etc. In some situation, the company faces difficulty in selling the new products owing to less demand. However, the integration of this tool might help them to increase these products demand in the competitive marketplace. PepsiCo provides huge product range under different brands including Pepsi, Pepsi Diet, Pepsi Max, 7up, Diet Pepsi Lime and so on. Price- Price usually covers the amount paid by the consumers for purchasing the product. This generally represents the total unit basis, which the company obtains from marketing of the products (Hanssens et al., 2014). The marketing department of the organization generally concentrates on the certain objectives of pricing as well as the factors impacting product price. Moreover, if the product being launched attains positive customer value, then the organization strategizes to set higher price. This in turn helps them to gain high profit margin. In addition, price of few commodities also gets influenced by the companys distribution plans, competitors goods price, markups and its value chain cost. However, it is necessary for the firm to make proper marketing strategy in order to mitigate price challenges arising in the competitive business environment. PepsiCo applies price discrimination strategy for maintaining pace and meet the requirement of customers. Promotion- Promotion of a particular commodity generally encompasses sponsorship, advertising in social media, personally selling, hoardings, public relations etc. With the help of promotional mix, the company makes aware of the product to their target audience (Chaffey Ellis-Chadwick, 2016). This method influences the customers decision making of purchasing the commodity. Apart from this, the firms usually make their contact with their consumers through these promotional efforts. In addition, these promotional activities also increase the expectations of the consumers and also drive total sales of the entity. One of the important marketing as well as promotional tools used by Pepsi is making strategic alliance with several other partners around the world. Other promotional strategies used by this company involves introduction of new flavors, low pricing, seasonal advertisement and so on. Physical evidence- All tangible as well as visible traces of business encountered by the customers that precedes buying of commodities are termed as physical evidence. Some of the important sections of physical evidence in the entity involves advertising, signage, brochure etc. These physical evidences are generally used by the firms in order to gain competitive advantage against their rivalries and improve their brand image in the market. They have also packaging philosophy that is- reduce, reuse , recycle and renew. Partnership-The organizations seeks for making new partners and administers their existing business partners for perking up their marketing operations. In addition, partnership also facilitates them to increase their level of profitability and enhance the performance in business. PepsiCo partners with SODA (Soda Stream International) for driving sales of certain beverage products. However, this entity expanded their business in the globe by using their strategic partnerships. Process- Every organization designs the marketing process in such a manner by which they can provide full satisfaction to their customers (Gilligan Hird, 2012). Few problem arises while conducting this process including process elements, which in turn place convince of provider ahead of consumers. The process used by Pepsico involves removal of high fructose from the traditional. The filled bottles are shipped for wrapping and sealing for protection, cartons, labels etc. Trained technicians performs quality control audits during manufacturing sequence. Lastly, as rinsed cans reaches filler, it is reinverted, filled and closed with lid. Product distribution- Distribution of product refers to the method applied by the organization to reach their products to customers. Effective product distribution is important for the entity for attaining their marketing target (Boone Kurtz, 2013). There are basically three types of strategies used by most of the firms for distributing the product based on its characteristics. These distribution strategies involves- selective, exclusive and intensive. Extensive distribution refers to distribution of highly priced commodities, which in turn requires details of sales from the mediator. Selective distribution is used when the manufacturers needs high geographical spread. Additionally, intensive distribution is applied for distributing low priced goods. PepsiCo has huge extensive distribution network across the globe, which ensures that the Pepsi products are available in each locality especially where the target market is situated. People-They are mainly the staffs of the company who contact with the customers directly and hence define service (Thaichon, Quach Lobo, 2013) One of the important business operations used by the companies includes selection, recruitment, and retaining people for doing the work involved in marketing operation process. The staffs involved in marketing operations of PepsiCo have standard uniform and maintains friendly service with their customers. Applying the component to the Mountain Dew The Pepsi Co entity has developed many products of different flavors and launched them across the globe. One of the product brands that have gained good reputation in the global market is Mountain Dew. This product is carbonated soft drink brand manufactured and owned by this entity. The 8P marketing mix of Mountain Dew is explained blow: Product- Mountain Dew has been one of the famous beverages that has its existence across the globe. This product has citrus flavor, high levels of caffeine and less carbonate content. This brand has implemented commodity adaption strategy since in some nations this product has less caffeine levels. Over the last few years, this brand has expanded their product portfolio by manufacturing hygienic drinks including Diet Mountain Dew, Raspberry Citrus, citrus orange etc. Price- This product brand has implemented competitive pricing strategy owing to competitive soft drinks market across the globe. This brand also revises its price based on the geography as well as competition in the market. The main purpose of implementing this pricing strategy is to increase market share by reducing their profit margin each unit and gain profit by applying economies of scale. They also applies discounted prices for promoting new product. Promotion- The target segment of this product brand is young customers and so their promotional strategy aims at placing product as sports inclined customers choice. In fact, 360 degree marketing has been used by this brand through ATL (Above the line) and BTL( below the line) platforms. In ATL campaign, the product are usually promoted through print media, TV advertisement and billboards (De Mooij, 2013). Furthermore, they also uses social media for promoting the advertising theme. On the other hand, in BTL campaign they have started Green Label Gaming program for extending their sponsorship to top vedio game designers. In addition, Physical evidence- The logo of Mountain Dew and several methods of promotional campaign facilitates them to attract large number of customers around the world. Product distribution- This brand has widespread as well as strong distribution network owing to its manufacturer PepsiCo. It involves services of retailer and distributor for reaching their customers through restaurants, supermarkets, discount stores etc. Process- The condensation process is used for bringing droplets and shiny luster in the product. This procedure results to sublime nature in the product. In fact, the packaging procedure involves creative bottling and labeling of drink. They mainly focuses on the designing bottles in order to attract more young aged customers in the global market. Partnership- This brand partners with three main esports company including Splyce, Team SK gaming and Team Dignitas. These partnerships provide gamers across the globe, which in turn improved the brand image around the world. People- The staffs recruited by them are provided training for dealing with the customers while marketing the product. However, this helped them to increase the sale of product and achieve success in the market. Contemporary issues facing the marketers The contemporary problems facing the PepsiCo marketers are given below: Corporate social responsibility (CSR)- CSR is defined as the commitment made by the business for improving the well being of society through certain discretionary practices and resource contribution (Tai Chuang, 2014). There are some areas of CSR interest such as- environmental protection, welfare of workers etc. Some of the problems that this company marketers faces in the recent era involves- This company faces several criticisms for their products as these are viewed unhealthy and its packaging contributes to huge waste. The CSE ( Centre for Science and Environment ) has claimed water used for producing the product contained toxins. However, the toxins included pesticides, which in turn affect the health of many people across the globe. The company has been given the allegations that they use groundwater for making their operations that makes the farmers harder to grow crops in effective way. Social media Interactions- In the present decade, the marketers of the organization face several problems regarding social media interactions owing to absence of guiding principle given by the respective government of nation (Garrigos-Simon, Lapiedra Alcami Barbera Ribera, 2012). While interacting with the customers through social media, the companies sometimes face inadequacy of data (Constantinides, 2014). This in turn adversely affects their total productivity. Furthermore, at times socially insensitive messages discourage the employees working in Pepsi Co. As a result, this negatively affects their reputation and financial performance. Globalization- Globalization refers to intensification as well as acceleration of mechanisms, activities and procedure, which helps to promote global interdependence. Few evidences reflect that globalization creates several issues for the organization marketers in recent decades. The companies face immense competition in account of product pricing as well as its distribution method due to globalization. PepsiCo faces political as well as social problems due to this globalization. In fact, they faces huge competition regarding pricing and quality from Coca- Cola company. Technological advancement- Although technological advancement eased the operations of marketers, they faced many problems including direct interactions with their customers, provide training to other staffs for innovating new products. Since one of the vital components of marketing is to target foreign customers, some companies face several issues regarding identification of the persona of varied purchasers. Introduction of new technology reduces the efficiency of workers in PepsiCo, which in turn leads to lower productivity level. Moreover, it also affects their designing and packaging of the products. Ethical concerns- The marketers of the organization face ethical problems relating to promotional campaigns since it sometimes targets the children. The Pepsi Co Company has been linked to the Child labor, low wages and exploitation of employees. There are several workers in this company who paid less despite fulfilling their working conditions (DesJardins McCall, 2014). This beverage organization has also been accused of continuing violations of human rights as well as union practices relating to anti-trade regarding existing factories of some nation. This organization has been given the allegation of wasting water and using harmful ingredients in producing the product. This in turn adversely impacts on their reputation in the market and also decreased their sales. Impact of contemporary issues on marketing strategy of Pepsi Co All the contemporary issues stated above negatively impacted the marketing strategy of the Pepsi Co. Owing to the CSR issues, this organization has lost the trust of their customers and also in certain situation faces long legal procedure. In addition, the allegation given to this company regarding CSR activities also badly influenced their overall sales of products and reputation in the global marketplace (Reisch, Eberle Lorek, 2013). Globalization has also influenced the marketing strategy of the management of most of the companies. It adversely affects four areas of marketing of PepsiCo that includes- their brands, marketers community, their customers and academic area of marketing. Owing to these problems, they revise as well as introduced new marketing strategies for sustaining in the competitive business environment. The marketing managers of this entity adopt strategic alliance as market entrance strategy (Cartwright Cooper, 2012). They even increases exporting more products , which in turn results into worldwide economic integration. They even adopted licensing as well as franchising strategy that involves less commitment of total resources on the international marketer. Not only this, the marketers of Pepsi Co adopted counter trade for increasing their export of products especially with the developing nations. With the integration of this strategy, this entity has gained entrance in USSR. The promotional campaigns used by PepsiCo also creates conflicts between marketers and society, which in turn negatively affected their target customers as well as pricing policy of the product. Owing to advancement in technology, some unskilled laborers left their job. Some of them also lowered their efficiency level and this affected their performance. For this reason, the marketing department strategized to provide training and development to the marketers for mitigating with this challenge. As social media interactions affect their customers decision making in bu ying the products, they revise their strategy of disclosing all product features. They also planned to attain feedback from customers after launching and try to produce new product based on their requirements. Recommendations The recommendations provided should be considered by the marketers of this company to improve their operations and achieve success in future. One of the important marketing strategies that this company should continue in future is mergers and acquisitions (Cartwright Cooper, 2012). For continuing their growth in business, this entity should continue to make effective mergers and acquisitions of bottling and beverages. As PepsiCo has several brands that contributes to their overall income, their marketing department should spent huge amount of money on advertising as well as marketing campaigns. However, it is predicted that successful campaigns will help them to increase market share over the competitors. Since globalization creates branding problems for PepsiCo, it is necessary for their marketers to adopt new marketing strategies (Gilligan Hird, 2012). These might include- different slogans for varied products and designing new bottle for new product in order to improve their bra nd image and maximize profitability. Opportunity in growth is also found in the rise in demand for consumers. However, this company should not only expand their product categories but also produce the products with lesser amounts of calories as well as sugar. This in turn will help them to drastically increase their sales and attain higher revenue. In addition, this organization should also adopt responsible marketing in order to avoid ethical issues. Responsible marketing means that the entity should design their advertising as well as marketing campaigns in socially sustainable manner (Von Schomberg, 2013). Furthermore, they should also include moral values while making advertising campaign for creating positive impact on their customers. It is also suggested that this firm should focus on their pricing decisions. It has been seen from the recent study that the price of PepsiCO products are generally lower as compared to their rivalries. This in turn might translate to lower produ ct quality to their customers. Therefore, it is recommended that this firm should increase their prices for matching their rivalries. As this organization has been found using tap waters in the bottled drinks and selling it to their customers, this created issues in CSR activities. Therefore, the entity is suggested to eliminate utilization of deceptive marketing practices and be more transparent to their customers. Conclusion The conclusion that can be drawn from the above study is that effective implementation of marketing strategies help the organization to attain higher profit margin and achieve success. It also facilitates them to gain competitive advantage over their competitors. PepsiCo gains competitive advantage through their innovative product line. As this company has been reliant on franchise bottle organization for distributing their product, they face issues since some franchises oppose to introduce new products. Moreover, other contemporary issues also affect the marketing strategies of this company. Additionally, the strategic marketing plan should be made by the marketers of the company by focusing on their business strategy. 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Sunday, March 29, 2020

Hebrew vs Greek Religion free essay sample

The Ancient Hebrew culture was a culture defined by many things but mostly for their construction of their religion. Hebrews or the religion Judaism were the first to be a monotheistic religion, unlike many others they believed that there was only one God, â€Å"You shall have no other gods besides Me. † (Exodus 20. 1, RWH 131) Their religion began when Abraham spoke with a supernatural deity on a hill. It was at that time when the deity and Abraham made a covenant. The deity promised Abraham that if he followed his rules his people would flourish and be protected. Hebrews believed that this god made the heavens and the earth, the sun and the moon etc. Their religion existed around him and they would do anything to please him and live by his laws. The belief in ancient Hebrew was that God was one that had a commitment to righteousness and integrity, and they had sayings to prove it. We will write a custom essay sample on Hebrew vs Greek Religion or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page â€Å"You shall not murder. You shall not steal. † (Exodus 20:5, RWH 131) These are a part of the Ten Commandments which was core of Mosaic law. It was a guiding hand on the way God would have liked humans to behave with one another. They believed in what we call the golden rule do onto others as they would do unto you. This religion was so tied in with the covenant with god that there was no difference between a sin and a crime, both were punishable in the same way, you must seek forgiveness of the deity and of the person you did the crime against. The Hebrews valued their lives and their bodies because they believed that God has made them in his image, â€Å"And God created man in His image, in the image of God. He created him; male and female He created them. † (Gen 1:26, RWH 128) The people of Ancient Israel believed that there life was given by od and they were the chosen people under his rule. There are many passages in the old testament that talk about your body being a temple from God and that you needed to do right with your life and gods law. After the Persians saved the Jews from Babylonian Captivity they expanded their thoughts on Yahweh. They started to think about good and evil and life and d eath. There was now in their thoughts â€Å"A time for being born and a time for dying. † (Ecclesiastes 3:2, RWH 141) They stated to consider eschatology and also the apocalypse, that one day the coming of god and the Day of Judgment would occur. On this day god would bring peace and justice to humankind, and they would be with him. Archaic Greeks had a much different beliefs than the ancient Hebrew people about their gods. Greeks believed that both man and god came from the same place, â€Å"Of how both gods and men began the same. † (Five Ages 1. 1, RWH 49) Greeks considered their many gods were just another species of human. They did not believe that the gods made them or wanted them to worship at their feet. Greeks believed that they interacted with them daily. However they believed that there was specialness about them that Zeus made them to be above the normal humans. Zeus made demi-gods â€Å"In godlike race of heroes, who are called demi-gods a race before our own. † (Hesiod 1. 53, RWH 50) In all tales of the Greeks there was always a hero and that hero was portrayed as a god like person or a person with a godlike skill. Also in theses tails its said that the reason for Gods was to understand natural occurrences happening around the Greeks. Even though humans and gods were made of the same things Greeks believed that gods had special powers. The Greeks believed that even the mightiest of man could still be controlled by the gods, â€Å"Which of the gods was it that made them a quarrel? (Plague and Wrath 1. 8, RWH, 33) Not only did the gods have their special powers but they had the power to mess with the humans. In many instances people like Odysseus and his wife believed that the gods had done something evil or deceitful to someone they knew or even themselves. Greeks did not just have a secular god, they had many gods and those gods ha d many different jobs. There were also two different classifications for the gods. One was the Olympians and they lived on the top of Mount Olympus and then there were the Chthonian they lived underground controlling all things earthly. The gods, who live on Mount Olympus, next Fashioned a lesser, silver race of men:† this illustrates that the Greeks had mount Olympus as the dwelling grounds of the gods and they saw themselves as a lesser human. There were gods for war, gods for love, and gods for everything. Greeks however thought that Zeus was the father of all gods and themselves. As you can see, with just these few details that Archaic Greeks and Ancient Hebrews had very different practices, values and beliefs. Greeks had many gods that had very different roles in everyday life, they had many stories and tales of heroes that showed their true beliefs and way of life. Ancient Hebrew believed in one God and had a book that they wrote to support their beliefs and values. It was their symbol of hope on how to live and do right in the eyes of Yahweh. Greeks believed that their gods were a special type of human where Hebrews believed that they were made in the image of god and that he was not even fathomable and that he was everywhere and in everything. Even with all their differences there is one thing they have in common that both cultures believed with all their hearts in their god(s).